Hot Cheetos inventor JBS speaker

UT Permian Basin’s Shepperd Leadership Institute Distinguished Lecture Series will feature Richard Montañez, the inventor of Hot Cheetos, at 7 p.m. Sept. 26.

The free lecture will be held at the Wagner Noel Performing Arts Center. The community is invited to attend.

Montañez led Multicultural Sales & Marketing as Vice President across Pepsi North American divisions, and after 42 years with the company he is now retired. Montañez started his PepsiCo career at Frito-Lay in 1976 as a janitor and is recognized as the creator of the Flamin’ Hot line of products, which have become a billion dollar business and a cultural phenomenon. He is often recognized as one of the most influential Latinos in corporate America.

This is a free event thanks to our generous donors in the Shepperd Inner Circle.