• February 23, 2020

Cactus Aims to Protect Democracy for Brand USA With Citizen Impeachment 2020 Campaign - Odessa American: Wire News

e-Edition Subscribe

Cactus Aims to Protect Democracy for Brand USA With Citizen Impeachment 2020 Campaign

Print
Font Size:
Default font size
Larger font size

Posted: Thursday, February 6, 2020 5:00 am | Updated: 5:47 am, Thu Feb 6, 2020.

DENVER - February 6, 2020 - ( Newswire.com )

​Brand-transformation agency Cactus has launched Citizen Impeachment 2020 ( citizenimpeachment.com ), a get-out-the-vote content campaign designed to remind Americans that although the U.S. Senate did not have the votes to find a corrupt president guilty, its citizens still have the power to do just that at the polls on Nov. 3.

"Right now, there is no brand that is more important than Brand USA. American democracy matters, and we will always defend and promote it," declared Cactus founder and CEO Joe Conrad. "The current president is damaging the brand and, like any bad CEO of a publicly owned company, he needs to be fired. Citizen Impeachment 2020 is a chance to remind politicians that the people have the power and on Nov. 3, they will send that message loud and clear."

The campaign launches with a video and mobile billboards in Washington, D.C., with bold creative that states, "If the Senate won't, we will" and "Grab him by the vote" with the Citizen Impeachment 2020 logo and a call to "Vote on November 3."

The campaign website makes it easy to register to vote and it also encourages individuals to help get out the vote. People are encouraged to create their own influencer campaign using a wide array of creative and advertising assets they can download for free along with a playbook for how to launch their own personal campaign. People will find downloadable materials such as bumper stickers, yard signs and campaign literature. Citizens are encouraged to participate in the effort by recruiting other people from their network and communities to join the movement.

The most creative minds in the world are encouraged to participate. Members of the creative community and all citizens are invited to submit art, music, film, words and other expressions of creativity, all of which will be showcased in a gallery to inspire others. In the call for creative content, Citizen Impeachment 2020 allows people to use their artistic voice to articulate why they think President Donald Trump should be impeached by the public. The project is also designed to help people channel their frustration and anger about this politically driven process and direct their energy and talent to create a voice. Details on how to submit creative content can be found at citizenimpeachment.com.

"The tone of this campaign is serious, direct, profound, provocative and most of all, participatory. We aim to remind all voters that if they lead, the politicians will follow," said Conrad.

The campaign social platforms are:

https://www.facebook.com/CitizenImpeachment2020

https://twitter.com/CImpeachment20

https://www.instagram.com/citizenimpeachment2020/

Media Contact: Name: Steve Sapka​ Phone: 305-479-5208 Email: ​steve@sapkacomm.com

Embedded Video

Related Links Citizen Impeachment 2020 Campaign

Press Release Service by Newswire.com

Original Source: Cactus Aims to Protect Democracy for Brand USA With Citizen Impeachment 2020 Campaign

© 2020 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Odessa, TX

Current Conditions

Cloudy
49°
Humidity: 77%
Winds: S at 3mph
Feels Like: 49°

Your Extended Forecast

Tomorrow

weather
High 72°/Low 44°
Windy with clouds giving way to sun. Highs in the low 70s and lows in the mid 40s.

monday

weather
High 72°/Low 38°
Mainly sunny. Highs in the low 70s and lows in the upper 30s.

tuesday

weather
High 53°/Low 28°
Plenty of sun. Highs in the low 50s and lows in the upper 20s.
Online Features

Pet Central

pets

Having a pet is a lot of responsibility, and we’ll help by giving you lots of tips and tricks! More >>

Fitness

Fitness

Our fitness articles will help teach you how to work out with gym- and home-based exercises. More >>

Crosswords

Crosswords

Enjoy the crosswords challenge in our free daily puzzles, from the harder Sunday crossword to the quicker daily. More >>

Sudoku

Sudoku

Every Sudoku has a unique solution that can be reached logically. Enter numbers into the blank spaces so that each row, column and 3x3 box contains the numbers 1 to 9. More >>




  • ALL-ACCESS: Subscribe to our e-edition and premium website at myoaoa.com.
    You can read your daily newspaper without taking a walk to the driveway.
    Look back at yesterday's newspaper, or issues from months ago with our archive feature.
    Call circulation at 432-337-7314 to sign up today.