• August 8, 2020

Pokémon Globally Launches First-Ever Board Game, Pokémon Trading Card Game Battle Academy - Odessa American: Business

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Pokémon Globally Launches First-Ever Board Game, Pokémon Trading Card Game Battle Academy

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Posted: Friday, July 31, 2020 8:00 am

BELLEVUE, Wash.--(BUSINESS WIRE)--Jul 31, 2020--

Today, The Pokémon Company International has broadly released the Pokémon Trading Card Game Battle Academy, the first-ever board-game adaptation of the best-selling Pokémon Trading Card Game (TCG), at participating mass and hobby retailers around the world. It is also available through online retailers such as PokemonCenter.com, the premier destination for official, high-quality Pokémon merchandise in the US.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20200731005087/en/

Battle Academy reimagines strategic Pokémon Trading Card Game gameplay as an easy-to-learn and fun-to-play experience for the whole family in a classic board-game format. (Photo: Business Wire)

Designed for Trainers of all types, including parents and children who may be new to the Pokémon TCG, Battle Academy reimagines strategic Pokémon TCG gameplay as an easy-to-learn and fun-to-play experience for the whole family that comes in a classic board-game format.

“For more than 20 years, the beloved Pokémon Trading Card Game has connected people across the globe over their shared love of collecting cool cards, trading them with friends, and playing the official game,” said J.C. Smith, senior director of consumer marketing at The Pokémon Company International. “With Battle Academy, we are excited to give families a fun and accessible way to spend quality time together while bonding over something both kids and longtime fans of the franchise adore: Pokémon TCG cards.”

Including everything a Trainer needs to master the basics of the Pokémon TCG, each Battle Academy box comes with a two-player game board, three 60-card decks, tutorial guides, gameplay accessories, and a code card for the free-to-play Pokémon Trading Card Game Online on iOS, Android, and Pokemon.com.

For more information about Battle Academy, please visit Pokemon.com/BattleAcademy.

About Pokémon

The Pokémon Company International, a subsidiary of The Pokémon Company in Japan, manages the property outside of Asia and is responsible for brand management, licensing and marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website. Pokémon was launched in Japan in 1996 and today is one of the most popular children’s entertainment properties in the world. For more information, visit www.pokemon.com.

View source version on businesswire.com:https://www.businesswire.com/news/home/20200731005087/en/

CONTACT: The Pokémon Company International

Shirley Kim

s.kim@pokemon.com

KEYWORD: UNITED STATES NORTH AMERICA WASHINGTON

INDUSTRY KEYWORD: DISCOUNT/VARIETY PARENTING CHILDREN ENTERTAINMENT SPECIALTY GENERAL ENTERTAINMENT FAMILY CONSUMER RETAIL ONLINE RETAIL

SOURCE: The Pokémon Company International

Copyright Business Wire 2020.

PUB: 07/31/2020 09:00 AM/DISC: 07/31/2020 09:00 AM

http://www.businesswire.com/news/home/20200731005087/en

© 2020 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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