• February 23, 2020

Skimlinks Adds Pedestrian Group, Yahoo! Australia, and South China Morning Post to Expanding Network of APAC Publishers in Wake of Second Affiliate Network Deal in the Region - Odessa American: Business

e-Edition Subscribe

Skimlinks Adds Pedestrian Group, Yahoo! Australia, and South China Morning Post to Expanding Network of APAC Publishers in Wake of Second Affiliate Network Deal in the Region

Print
Font Size:
Default font size
Larger font size

Posted: Wednesday, February 5, 2020 3:00 pm

SYDNEY and LONDON - February 6, 2020 - ( Newswire.com )

Skimlinks, the global commerce content platform, has announced Pedestrian Group, Yahoo! Australia, and South China Morning Post as the latest additions to its growing network of publishers in Asia-Pacific. The announcement comes in the wake of new partnerships with affiliate networks in the region. 

“We have put a real focus on helping publishers across APAC scale commerce content into a meaningful source of revenue for their businesses,” says Skimlinks CEO Sebastien Blanc. “We’re delighted to add Pedestrian Group, Yahoo! Australia, and SCMP Magazines Limited to the portfolio of clients in the region we’re helping scale commerce revenue.”

The high-profile signings come amidst a major growth period for the commerce content platform. Skimlinks announced partnerships with Commission Factory and Involve Asia last year, which gave advertisers access to a quality editorial content network of publishers that spans the globe. 

New solutions have also been released for Skimlinks’ platform in the past 12 months, including a first-to-market solution to automatically monetize AMP articles and an editorial network, which can produce commerce content articles for publishers that don’t have the resources to scale their own commerce strategy from scratch. The editorial network has seen early success in APAC, with plans to produce 250 articles per quarter for clients. 

The company has also announced plans to increase headcount in the region with three more roles in Sydney and Kuala Lumpur. 

Blanc adds, “Skimlinks’ growth in APAC was fantastic last year, and we’re keen to capitalize on our momentum. We’ve been able to work with publishers on their domestic commerce content strategies, but also help them establish partnerships with international brands too. The expertise we’ve gained working with 60,000 publishers around the world has given our team the insights and best practices to help publishers everywhere scale commerce into a meaningful stream of revenue.” 

Media Contacts:

Jean-Christophe Gombeaud VP - Marketing  Skimlinks press@skimlinks.com  

Related Links Skimlinks Website

Press Release Service by Newswire.com

Original Source: Skimlinks Adds Pedestrian Group, Yahoo! Australia, and South China Morning Post to Expanding Network of APAC Publishers in Wake of Second Affiliate Network Deal in the Region

© 2020 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Odessa, TX

Current Conditions

Clear
47°
Humidity: 75%
Winds: S at 11mph
Feels Like: 42°

Your Extended Forecast

Tomorrow

weather
High 71°/Low 43°
Windy with morning clouds, then afternoon sun. Highs in the low 70s and lows in the low 40s.

monday

weather
High 72°/Low 38°
Sunny. Highs in the low 70s and lows in the upper 30s.

tuesday

weather
High 57°/Low 29°
Mostly sunny. Highs in the upper 50s and lows in the upper 20s.
Online Features

Pet Central

pets

Having a pet is a lot of responsibility, and we’ll help by giving you lots of tips and tricks! More >>

Fitness

Fitness

Our fitness articles will help teach you how to work out with gym- and home-based exercises. More >>

Crosswords

Crosswords

Enjoy the crosswords challenge in our free daily puzzles, from the harder Sunday crossword to the quicker daily. More >>

Sudoku

Sudoku

Every Sudoku has a unique solution that can be reached logically. Enter numbers into the blank spaces so that each row, column and 3x3 box contains the numbers 1 to 9. More >>




  • ALL-ACCESS: Subscribe to our e-edition and premium website at myoaoa.com.
    You can read your daily newspaper without taking a walk to the driveway.
    Look back at yesterday's newspaper, or issues from months ago with our archive feature.
    Call circulation at 432-337-7314 to sign up today.