• August 6, 2020

Apple Central World Opens Friday in Thailand - Odessa American: Business

e-Edition Subscribe

Apple Central World Opens Friday in Thailand

Print
Font Size:
Default font size
Larger font size

Posted: Tuesday, July 28, 2020 8:01 pm | Updated: 8:31 pm, Tue Jul 28, 2020.

BANGKOK--(BUSINESS WIRE)--Jul 28, 2020--

Apple® today previewed Apple Central World, its second and largest retail location in Thailand. Nestled in the heart of Ratchaprasong, Bangkok’s iconic intersection, the store provides a completely new and accessible destination within the lively city.

Apple Central World’s distinctive architecture is brought to life with the first-ever all-glass design, housed under a cantilevered Tree Canopy roof. Once inside, customers can travel between two levels via a spiral staircase that wraps around a timber core, or riding a unique cylindrical elevator clad in mirror-polished stainless steel. Guests can enter from the ground or upper level, which provides a direct connection to the Skytrain and the city’s largest shopping center. The outdoor plaza offers a place for the community to gather, with benches and large Terminalia trees surrounding the space.

“We are excited for visitors to discover this truly one-of-a-kind store in Ratchaprasong,” said Deirdre O’Brien, Apple’s senior vice president of Retail + People. “With our future Today at Apple sessions and a phenomenal team ready to welcome the community with exceptional service and support, we can’t wait for our customers to experience Apple Central World.”

The store’s unique design includes many of Apple’s latest features, including a Forum, Boardroom, and freestanding displays. Centered around a Video Wall, the Forum will be home to future Today at Apple sessions with some of Bangkok’s greatest artists, musicians, and creatives. Customers can discover curated products and accessories for a wide range of creative interests at the freestanding displays, located all around the circular store layout on the first floor. The Boardroom sits in the lowest level of the store and will provide entrepreneurs, developers, and local business owners a dedicated space to receive personal advice and guidance from the Apple team.

Apple Central World opens Friday, July 31 at 10 a.m. ICT in Bangkok, where more than 130 new team members speaking 17 languages will welcome customers. The new store will open with thorough health and safety measures seen across all Apple Store locations for both employees and visitors, including a mask requirement, temperature checks, and social distancing.

To ensure the health and safety of our guests, visits to Apple Central World on Friday will be by appointment only. Customers can visit apple.com/th/centralworld to choose from available times, and each non-transferable reservation admits one person. Capacity will be limited, so guests may experience wait times before entering the store.

Apple revolutionized personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch, and Apple TV. Apple’s five software platforms — iOS, iPadOS, macOS, watchOS, and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay, and iCloud. Apple’s more than 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.

NOTE TO EDITORS: For additional information visit Apple Newsroom ( www.apple.com/newsroom ), or call Apple’s Media Helpline at (408) 974-2042.

© 2020 Apple Inc. All rights reserved. Apple and the Apple logo are trademarks of Apple. Other company and product names may be trademarks of their respective owners.

View source version on businesswire.com:https://www.businesswire.com/news/home/20200728005943/en/

CONTACT: Apple

Nick Leahy, (408) 862-5012

nleahy@apple.com

Monica Fernandez, (669) 218-1802

monicaf@apple.com

KEYWORD: THAILAND UNITED STATES NORTH AMERICA ASIA PACIFIC CALIFORNIA

INDUSTRY KEYWORD: HARDWARE CONSUMER ELECTRONICS MOBILE/WIRELESS TECHNOLOGY SOFTWARE

SOURCE: Apple Inc.

Copyright Business Wire 2020.

PUB: 07/28/2020 09:00 PM/DISC: 07/28/2020 09:01 PM

http://www.businesswire.com/news/home/20200728005943/en

© 2020 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Odessa, TX

Current Conditions

Clear
82°
Humidity: 40%
Winds: S at 15mph
Feels Like: 83°

Your Extended Forecast

Tomorrow

weather
High 103°/Low 75°
Clear. Lows overnight in the mid 70s.

thursday

weather
High 101°/Low 73°
Times of sun and clouds. Highs 99 to 103F and lows in the low 70s.

friday

weather
High 100°/Low 73°
Plenty of sun. Highs 98 to 102F and lows in the low 70s.
Online Features

Pet Central

pets

Having a pet is a lot of responsibility, and we’ll help by giving you lots of tips and tricks! More >>

Fitness

Fitness

Our fitness articles will help teach you how to work out with gym- and home-based exercises. More >>

Crosswords

Crosswords

Enjoy the crosswords challenge in our free daily puzzles, from the harder Sunday crossword to the quicker daily. More >>

Sudoku

Sudoku

Every Sudoku has a unique solution that can be reached logically. Enter numbers into the blank spaces so that each row, column and 3x3 box contains the numbers 1 to 9. More >>




  • ALL-ACCESS: Subscribe to our e-edition and premium website at myoaoa.com.
    You can read your daily newspaper without taking a walk to the driveway.
    Look back at yesterday's newspaper, or issues from months ago with our archive feature.
    Call circulation at 432-337-7314 to sign up today.