$ 80.74 Billion Growth in Global Athleisure Market During 2020-2024 | Featuring Key Vendors Including adidas AG, American Eagle Outfitters Inc., and Columbia Sportswear Co. | Technavio

LONDON–(BUSINESS WIRE)–Feb 2, 2021–
Technavio announces the release of its latest report on the athleisure market. The market is segmented by product (mass athleisure and premium athleisure) and geography (APAC, Europe, MEA, North America, and South America). The report offers an in-depth analysis of recent developments, changes in market regulations, product approvals, product launches, and market behavior across various segments.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210202006041/en/
Technavio has announced its latest market research report titled Global Athleisure Market 2020-2024 (Graphic: Business Wire)
Get a Free Sample Report Delivered Instantly to Know More
Athleisure Market: Key Findings

  • Athleisure market value to grow by USD 80.74 billion at over 4% CAGR during 2020-2024
  • 92% of market growth to originate from North America during the forecast period
  • Based on the product, the mass athleisure segment will offer maximum opportunities for vendors during the forecast period
  • The athleisure market is expected to have a negative impact due to the spread of COVID-19

Athleisure Market: Growth Drivers
The growing prominence of online shopping is one of the prime factors driving the growth of the market. The growing trend of online retailing, especially in developing countries is increasing the sales of athleisure. This is encouraging vendors operating in the market to increase their presence and sales through online retail platforms. This is allowing consumers to compare and collect information about athleisure products offered by various brands through ratings and reviews and make better purchase decisions. In addition, online distribution channels eliminate the costs associated with the operation of physical stores, employment of sales personnel, and physical merchandising of athleisure for vendors. Many such factors are positively influencing the growth of the global athleisure market.
“Increasing adoption of fitness initiatives by corporates and the rise and evolution of the athleisure movement will further boost market growth during the forecast period”, says a senior analyst at Technavio.
Develop Smart Strategies for Your Business: Get a Free Sample Report Now!
Athleisure Market: Major Vendors
adidas AG
adidas AG operates its business through segments such as Footwear, Apparel, and Hardware. The company offers affordable high-end athleisure wear such as the three-stripe motif and the Speedfactory athleisure collection designed by Stella McCartney. The Sella McCartney collection includes clothing for yoga, running, tennis, athleisure, and more. It also offers the Y-3 brand of athleisure along with other brands.
American Eagle Outfitters Inc.
American Eagle Outfitters Inc. operates its business through the Unified segment. Key products offered by the company include AERIE PLAY POCKET & CUFF LEGGING and AERIE MOVE PRINTED HIGH WAISTED LEGGING.
Columbia Sportswear Co.
Columbia Sportswear Co. operates its business through segments such as Apparel, accessories and equipment and Footwear. The company designs, develops, markets, and distributes footwear for men, women, and youth under the Columbia and SOREL brands.
Register for a free trial today and gain instant access to 17,000+ market research reports.
Technavio’s SUBSCRIPTION platform
Related Reports on Consumer Discretionary Include:
Global Licensed Sports Merchandise Market – Global licensed sports merchandise market is segmented by product (apparel and footwear, accessories and gifts, toys and games, and others), end-user (men, women, and children), distribution channel (offline and online), and geography (APAC, Europe, MEA, North America, and South America). Click Here to Get an Exclusive Free Sample Report
Global High-visibility Clothing Market – Global high-visibility clothing market is segmented by product (durable and disposable) and geography (North America, Europe, APAC, MEA, and South America). Click Here to Get an Exclusive Free Sample Report
About Technavio
Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions.
With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.
View source version on businesswire.com:https://www.businesswire.com/news/home/20210202006041/en/
CONTACT: Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email:[email protected]
Website:www.technavio.com/
KEYWORD:
INDUSTRY KEYWORD: FASHION RETAIL
SOURCE: Technavio Research
Copyright Business Wire 2021.
PUB: 02/02/2021 02:35 PM/DISC: 02/02/2021 02:35 PM
http://www.businesswire.com/news/home/20210202006041/en