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Sometimes the super stuff doesn’t involve the game - Odessa American: Ken Brodnax

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Sometimes the super stuff doesn’t involve the game

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Posted: Friday, February 5, 2010 12:00 am

The Super Bowl and surrounding activities have become such a circus that the game itself sometimes takes a back seat to associated events.

For instance, there’s a whole culture in this country devoted to the high-priced commercials that run during pauses in the on-field action. Many people take the opposite approach of sports couch potatoes in that they remain glued to the television set during the advertisements and use the actual game time for bathroom breaks and snack time.

Similar behavior can be noticed among the folks who actually show up at the game site each year. Since most of the week leading up to Super Sunday is packed with festive activities, it’s entirely possible to go to Miami, party ’til the cows come home and then go to a sports bar to watch the game on the tube. Since tickets for the big game are so expensive, you could actually use the cash you’d have to fork over for a seat and apply it to living high off the hog for a few days. And for the price of a few drinks, you could watch the game with all the replays (and the clever commercials) in much more detail than you’d get as a stadium spectator.

During the telecast of the game today, we’ll all be reminded of some of the Super Bowl records that have stood the test of time. People in these parts will be reminded that Timmy Smith, who grew up in Hobbs, N.M., holds the record for most yards rushing in a Super Bowl. And he did it during his relatively brief NFL career. Now there’s a trivia question waiting to happen.

Anyway, it might be time to extend the record keeping to all those events that go with the Super Bowl. Television already has started the ball rolling with programs that rank the best of the best of all those commercials through the years. Always near the top is the Mean Joe Greene ad where the kid gives the player his Coca-Cola and Greene tosses him his jersey.

Anyway, the NFL might start compiling the top 10 stupid questions asked by "reporters" during media day. The "will you marry me?" query to New England quarterback Tom Brady from the woman who showed up in a wedding dress would be hard to topple from the No. 1 spot.

Another tough category would be the ranking of all-time best parties staged at a Super Bowl site. There have been thousands of great events through the years, but it might be difficult to find accurate accounts of them since they generally involve such copious amounts of food and booze that you either get terribly sleepy or terribly drunk.

Also fun would be getting together longtime Super Bowl attendees and compile a list of the best personalities and/or characters that they had a chance to encounter. (I interrupt this impersonal commentary to nominate a few that I got a chance to talk with during my three Super Bowl trips including George Halas, Red Grange, Art Rooney and presidential brother Billy Carter.)

Anyway, there could be all sorts of non-sports records to be compiled because Super Bowls have become such shrines to excess. If you agree, feel free to try to set some personal records during today’s craziness.

Odessa, TX

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