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Dallas fans will pay for their football pleasures - Odessa American: Ken Brodnax

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Dallas fans will pay for their football pleasures

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Posted: Saturday, August 22, 2009 12:00 am

It’s no secret that it’s costing more and more to be a devoted sports fan — especially if you enjoy seeing your favorite team at a real, live game from time to time.

But Jerry Jones and the Dallas Cowboys are taking spectating to all new monetary levels.

If you’re planning to catch the ‘Boys in their fancy new stadium in Arlington — and you can bet a lot of folks from the Permian Basin will do just that to see how Permian product Roy Williams will do as the new No. 1 wide receiver — the damage to the old wallet will be significant.

Right off the bat, you could get hit with a $75 hickey. And, no, that’s not for a game ticket. That’s what an up-close parking will set you back. Cheaper spaces can be had if you don’t mind a hefty hike to the pigskin palace. But you’re likely to have to part with 20 bucks at the very least.

Now let’s talk getting a place to sit. The lowest-priced season tickets, at $59 each, were never made available as single-game tickets. So the cheapest single-game admission right now is $75, although team officials said they are getting scarce for regular season games. The highest single-game seat goes for $239.

Now if you get the munchies during games, don’t forget to bring a wad of cash. A cheeseburger sets you back $8.50. A soft drink is $5. Beer? Eight bucks a throw. A bag of chips runs $3 or fries go for $5. Popcorn is $5.50. Frito pie will run you $7.50. Just water? That’ll be $5 a bottle, thank you very much.

Naturally, the latest prices beg for a comparison. So the Fort Worth Star-Telegram found the right guy.

Bruce John of Fort Worth, a 61-year-old who never missed a game at Texas Stadium, found himself priced out of the market as far as season tickets go. He’s just going to scramble for tickets as the season progresses and plans to make every game. “I’m going to buy on the secondary market,” he told the Star-Telegram. “I may have to really pay for the big games, like the regular-season opener against the New York Giants, but I still think I’ll come out way ahead instead of paying for a $50,000 seat license.”

What’s more, John also is the right guy to put the whole money madness in perspective.

He went to most of the Cowboys games in the Cotton Bowl and still has ticket stubs from when they started playing there in 1960.

“The face value of a 50-yard-line seat was $3.50 per ticket in 1960,” John said. “Now that same seat is $340 in Jerry’s new stadium. That just shows you how crazy things have gotten.”

But there is an option for those on a tight budget. For $29, the Cowboys will let you have a “party pass” for access to a standing-room-only plaza behind the end zone seats.

Heck, even the “cheap seats” ain’t cheap anymore.

Odessa, TX

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