Temperature is the key to making good donuts. George Bradford said he learned that after he opened Little Darlin Donuts and More in West Odessa during the first week of February. That’s the week snow and freezing weather hit West Texas.
“I’m a trucker, not a donut maker,” he said. “The first week was terrible.”
There’s a lot of development happening in northeast Odessa. But a trip down West University Boulevard shows a number of businesses popping up on the west side. The new businesses mean more options and convenience for residents.
Pardue’s Oil Change and Service Center also opened in February on University. It’s a family owned business owned by Kermon Pardue and wife, Lois. Their son works there as a mechanic. Father and son built much of the store themselves, which features the largest ceiling fan in a service center in the U.S., Pardue said. Services offered include oil, lube and transmission fluid changes. He’s also working to start offering state inspections.
“We’re very proud of the end results,” he said.
While the store’s been open since February, the family just recently held a grand opening for the store. The business has started building up a clientele, with repeat customers and some company accounts. Pardue is gregarious man who’s lived in West Odessa for 40 years, so he knows most of his customers and often waves to people driving by the store. The nearest oil change store is at West County Road and 14th Street, so his store is much more convenient for people living on the west side, he said.
“People don’t really know how many people live in West Odessa,” Pardue said.
Population numbers form the 2010 Census show that 22,707 people in the area. That’s up from the 2000 Census when the agency counted 17,799 people.
Local entrepreneur John Herriage and his restaurant employees held a ribbon-cutting ceremony in March his two new for his new family style restaurant, Wagon Wheel BBQ and Better Burger, located next to each other on West University.
Talking to residents in the western part of city showed a need for more choices and restaurants that stayed open for dinner, Herriage said.
At Bradford’s shop, every day is a chance to learn and improve. Everything’s hand made and fresh everyday, but the consistency is still a work in process.
“If you live in paradise, you’re going to have problems eventually,” he said.
Along with donuts, the store also offers breakfast items such as biscuits, pigs in a blanket and plates of sausages, gravy and biscuits. The area is really growing and there’s no other donut shop in the area, he said.
“The potential is out there,” he said.
While making donuts has turned out to be more of an art than a science, Bradford speaks with enthusiasm and future plans for the store named after his wife of 40 years. Distant plans may include expanding to add an ice cream parlor or sandwich shop, he said. He’s also interested in experimenting with healthy choices, including healthier dough, he said.
Corporate stores have opened recently as well. Those stores include a Sonic and a Stripes.