Brodnax came to the Odessa American as a police reporter in July 1971 and took a position as a sportswriter in 1972. Brodnax was named sports editor in 1977. In 1982, he was named the first local page columnist for the American. In 1987, he assumed additional duties as editorial page editor. Brodnax won numerous awards for reporting, column writing and headline writing from the Texas Associated Press Managing Editors Association, the Texas Press Association and the Texas Sports Writers Association. He died in 2011 of liver cancer.
ON SUNDAY, OCT. 30, 1994, the first William Tells appeared in the Odessa American. Today will be the last, but Poor William isn't typing "30."